marketing Archives - story board

Why Freelancers in Marketing and Communications Should Have an Email List

by Robyn Roste If you spend any time studying online marketing you’ve come across advice to start an email list. And if you’re a typical freelancer who gets most of your work from referrals you may think you don’t need one. I get it. On the surface it doesn’t make sense. Why would you collect […]

Posted on May 9, 2018 at 6:00 am by editor · LEAVE A COMMENT · Tagged with: , , , , ,

The Born Freelancer on the Art of the Cold Call

This series of posts by the Born Freelancer shares personal experiences and thoughts on issues relevant to freelancers. Have something to add to the conversation? Your input is welcome in the comments.   Several posts back I interviewed a marketing guru and we discussed various forms of marketing. What he didn’t mention were some of the old school […]

Posted on June 6, 2013 at 9:15 am by editor · LEAVE A COMMENT · Tagged with: , , ,

WANTED: Freelance writer (or best offer)

Is this what the publishing world has come to that companies in search of freelance writers must resort to Craigslist?

Posted on August 11, 2011 at 3:37 pm by editor · LEAVE A COMMENT · Tagged with: , , , , , ,

Picking a price point for your e-book

Being able to slap whatever price tag you want on your own work is one of the most freeing things about self-publishing, but it can also be the most challenging. Not all writers are marketing experts, and, as far as we know, a guide on How to Compete in the E-books Marketplace — with its […]

Posted on June 22, 2011 at 11:16 am by editor · LEAVE A COMMENT · Tagged with: , , , , , ,